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Tuesday, March 18
| Location & Time | Info |
|---|---|
| Groupama Aréna, Budapest 19.00-21.30 | Exclusive Welcome Evening & Commercial Excellence Awards Presentation Exclusively for Speakers, Partners and attendees with a Premium Ticket. Limited to 60 attendees. The Welcome Evening is presented by Tymes4. |
Wednesday, March 19
| Time | Session | Speaker |
|---|---|---|
| 8.30 | Doors open | |
| 9.15- 9.25 | Opening Words | Jiří Kadlec Business Development, Opta / Stats Perform Bálint Máté Head of International & CSR, Ferencváros Thomas Maurer Managing Director, FBIN |
| 9.25- 11.10 | Track Commercial Strategy | |
| 9.25- 9.45 | Keeping up with the Success – the Commercial Strategy of Ferencváros | Bálint Timár Head of Marketing, Ferencváros |
| 9.50 – 10.10 | Game Plan for Growth: Kicking Off a Sustainable Commercial Strategy | Sem Franssen Head of Business, KRC Genk |
| 10.15- 10.35 | RCD Mallorca’s Commercial Strategy – Becoming a Top Ten Club of LALIGA | Rubén Forcada Commercial Director, RCD Mallorca |
| 10.40- 11.10 | Panel Discussion Setting the right Priorities for long-term Commercial Success Moderated by Marcel Yildiz. | Bálint Timár Head of Marketing, Ferencváros Luis Arregui Commercial Director, CA Osasuna Sem Franssen Head of Business, KRC Genk |
| 11.10- 11.35 | Networking Break | |
| 11.35- 13.20 | Track Fan Commerce | |
| 11.35- 11.55 | The Club behind the Kit | Nicola Zanetti Merchandising Manager, Venezia FC |
| 12.00- 12.20 | Sporting Success as a Booster for cross-departmental Growth and its Impact on the Merchandising Business | Frank Hüttemann Head of Merchandising & License, Bayer 04 Leverkusen |
| 12.25-12.45 | Slavia 2.0: How the new App drove Success through Data, Innovation, and Fan Engagement | Jiří Kadlec Business Development, Opta / Stats Perform Jakub Mačát Marketing Director, Slavia Prague Pavel Veverka IT Product & Project Manager, Ticketportal |
| 12.50-13.20 | Panel Discussion Breaking Data Silos: Unlocking Fan Insights for Revenue Growth Moderated by Marcel Yildiz. | Jan-Georg Streletzki CEO, Unidy Johannes Dobretsberger Head of Marketing & Sales, FK Austria Wien Sem Franssen Head of Business, KRC Genk |
| 13.20- 14.20 | Lunch Break | |
| 14.20- 16.05 | Track Hospitality & Partnerships | |
| 14.20-14.40 | Commercial Revenue in a socios-owned Club: Prioritizing the local Market | Luis Arregui Commercial Director, CA Osasuna |
| 14.45-15.05 | Fireside Chat Inside D.C. United: Data, Dollars, and the Evolution of MLS Moderated by Thomas Maurer. | Drew Bentley SVP Business Operations & Strategy, D.C. United |
| 15.10-15.30 | Custom, Not Cumbersome! Integrating Self-Service and Automation in the Premium Segment | Michiel Van Cauwenberghe New Business Manager, Club Brugge Luc Vanhecke Co-founder, iXpole |
| 15.35-16.05 | Panel Discussion Outstanding Experiences: How modern Hospitality Concepts are the Basis for Success Moderated by Marcel Yildiz. | Drew Bentley SVP Business Operations & Strategy, D.C. United Johannes Dobretsberger Head of Marketing & Sales, FK Austria Wien Rubén Forcada Commercial Director, RCD Mallorca |
| 16.05- 16.30 | Networking Break | |
| 16.30- 18.00 | Track Innovative Revenue Streams | |
| 16.30-17.00 | Panel Discussion The Power of Insights: Turning Fan Experience into Business Intelligence Moderated by Vladimir Liulka, CEO Blocksport. | Anar Hajiyev Head of Media Department, Qarabağ FK Maarten Thibault Marketing, Communications & Media Manager, OH Leuven |
| 17.05-17.25 | Reaching the Fans and create Pipelines for Monetisation in Japan | Cesare Polenghi CEO, Ganassa |
| 17.30-18.00 | Panel Discussion From innovative Idea to valuable Source of Income: How Clubs can generate relevant Revenue with new Business Models Moderated by Kasper Kronenberg. | Timm Jäger CEO EintrachtTech, Eintracht Frankfurt Anar Hajiyev Head of Media Department, Qarabağ FK |
Thursday, March 20
| Location & Time | Info |
|---|---|
| Location tba. 9.30 – 11.00 | FBIN Executive Meeting Exclusively for members of FBIN Executive. |
Details are subject to change.
