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REPORT : Strategies for Football Clubs: Why and how to use Amazon Brand Stores. Or not.

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DESCRIPTION

This report takes a look at existing Amazon Brand Stores of football clubs and leagues, gives insights into the process of starting an Amazon Brand Store and dicsusses advantages and disadvantages of running an Amazon Brand Store as a rights holder.

WHO CAN DOWNLOAD

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Innovation

Merchandising

Topics included
  • Overview of Amazon Brand Stores of football clubs
  • How to build an Amazon Brand Store
  • Advantages and disadvantages
  • Interview with Viraphong Vongpraseut from TSG 1899 Hoffenheim
Written by

Nils Lappahn

LINKEDIN

Pages

22

Price

FREE

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