Home Panel Discussion | From Sponsoring to Hospitality: Setting the Right Commercial Priorities

Panel Discussion | From Sponsoring to Hospitality: Setting the Right Commercial Priorities

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DESCRIPTION

This is the recording of a panel discussion held at the FBIN Commercial Excellence Summit 2026 in Budapest with Piotr Obidziński (VP of Supervisory Board and former CEO, Raków Częstochowa) and Martin Sahlertz (Director of Sales & Business Development, Brøndby IF), moderated by Emir Samanci.

Topics included

Commercial
Hospitality
Sponsoring

Published

March 2026

Available in

English

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