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Executive Monthly | The BVB campaign for the FIFA Club World Cup

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DESCRIPTION

This is the recording of the Executive Monthly online session including the presentation “The BVB campaign for the FIFA Club World Cup” by Alexander Mühl.

Executive Monthly is the monthly knowledge-sharing and networking call of the FBIN Executive Network. Always on the first Wednesday of the month.

This time the Spotlight focuses on the BVB campaign for the FIFA Club World Cup with a keynote by the club’s Marketing & Digitalization Director, Alexander Mühl.

Topics included
  • Marketing
  • Internationalization
  • Fan Relations
Published

August 2025

Available in

English

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