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Webinar | Membership Schemes & Loyalty Programs

ONLINE

 90 MINUTES 

START DATE

18 July

START TIME

14.00 CET

END DATE

18 April

END TIME

15.30 CET

REGISTER FOR THE WEBINAR

The registration is free.

SPEAKERS

Gökçe Güven

Founder & CEO
Kalder

Felipe Machado

Ex-Marketing Flamengo, Sports Growth Lead
Kalder

Michael Sutherland

Ex-CTO, Real Madrid, Advisor
Kalder

Hugo Vicente de Freitas

Head Of Loyalty & Partnerships
SL Benfica

Thomas Rypens

Direct to Consumer Director
Club Brugge

Simon Ågren

E-commerce Coordinator
Malmö FF

DESCRIPTION

With this webinar we focus on memberships schemes and loyalty programs football organisations have in place. We look at the challenges, the opportunities and get insights into successful cases from Benfica and Club Brugge.

The webinar is presented by Kalder.

SCHEDULE

14.00 – 14.05
Welcome Words and Introduction by Thomas Maurer, Managing Director of FBIN

14.05 – 14.20
Introduction and Presentation by Kalder

14.20 – 14.35
Presentation by Hugo Vicente de Freitas, SL Benfica

14.35 – 14.50
Presentation by Thomas Rypens, Club Brugge

14.50 – 15.20
Panel Discussion with

Hugo Vicente de Freitas, SL Benfica
Thomas Rypens, Club Brugge
Simon Ågren, Malmö FF
Gökçe Güven, Kalder
Michael Sutherland, Kalder

Moderated by Marcel Yildiz, FBIN

15.20 – 15.30
Q&A Session

WHO CAN RE-WATCH THE RECORDING?

  • FBIN NETWORK MEMBERS
  • FBIN+ SUBSCRIBERS

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