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While the world’s attention is on the action on the pitch, football clubs continue to make important moves behind the scenes. This week’s FBIN Weekly Careers Update highlights the people taking on new roles and helping shape the future of the game off the field.
Adam Keizer appointed Head of Commercial at Bradford City AFC
Adam Keizer has been appointed Head of Commercial at Bradford City AFC. He has been part of the club since 2025, previously leading the Greener Bantams sustainability initiative, and brings experience across football development, community projects and commercial operations in the UK and New Zealand.
Serra Schlesinger joins Borussia Dortmund
Serra Schlesinger has been appointed Director of Communications at Borussia Dortmund. She joins from ALDI Nord, where she led communications for 13 years, bringing extensive experience in strategic communications, brand positioning and stakeholder management to the club.
Jaime Vazquez Catoira joins Atlético de Madrid
Jaime Vazquez Catoira has joined Atlético de Madrid as Head of Strategic Commercial Assets. He arrives after more than ten years at adidas, where he held several strategy and business development roles across Europe and international markets, focusing on commercial growth and strategic partnerships.
Hannah Pym joins Liverpool FC
Hannah Pym has joined Liverpool FC as Senior Vice President, Marketing and Digital. She arrives from THG, where she most recently served as Group Chief Brand Officer, following previous roles across marketing, digital and commercial operations at Apadmi, IMG Media and Tottenham Hotspur.
Davide Tino to leave Torino FC
Davide Tino will leave Torino FC after two seasons with the club. As Partnership Sales Manager, he contributed to the development of global partnerships and sponsorship opportunities, following previous commercial roles at AS Roma and Fratelli.
Giovanni Carnevali joins Juventus
Giovanni Carnevali has been appointed Chief Executive Officer and General Manager of Juventus. He joins after more than a decade at U.S. Sassuolo Calcio, where he played a key role in the club’s development and growth, while also serving as a Board Member of Lega Serie A.
Górnik Zabrze restructure media and communications department
Górnik Zabrze have appointed Mateusz Antczak as Head of Media & Content after previously serving as the club’s Press Officer. Paulina Laby joins the club as the new Press Officer, bringing experience from STS, Podbeskidzie Bielsko-Biała and LKS Goczałkowice across PR, sponsorship and communications.
Are you looking for a new challenge or is your club/organisation searching for qualified employees?
Would you like to see your recent HR/personnel news in our weekly Careers Update?
Then let us know at: enzo@footballbusinessinside.com
