Thursday, 19 October – Main Stage
Moderation: Marcel Yildiz
| Time | Session | Speaker |
|---|---|---|
| 8.30 | Doors open | |
| 9.15 – 9.25 | Opening Words | Marcus Knipping Managing Director Business, SK Rapid |
| 9.30- 9.50 | tba. | tba. |
| 9.55- 10.15 | The new Wave of AI driven Fan Communication | Matjaž Možina CEO, 2Mobile |
| 10.20- 10.40 | Return of the King – and his Followers: The Comeback of Sparta Praha and the Fans | Kamil Vesely Marketing Director, AC Sparta Praha |
| 10.45- 11.05 | The reasons for taking over Viktoria Plzen | Raphael Landthaler Board Member & Co-Owner, Viktoria Plzen |
| 11.05- 11.20 | Coffee Break | |
| 11.20- 12.00 | Panel Discussion Why to buy a football club and how to make it a success | Lars Hülsmann One Touch Football, CEO Raphael Landthaler Board Member & Co-Owner, Viktoria Plzen Kuno Tehva Owner Kalju FC, Co-Owner Viktoria Plzen, Board Member ECA & Founder Unit11 Michael Verschueren Chairman Finance Working Group, ECA |
| 12.05- 12.25 | How fan data is driving Club Brugge’s growth | Thomas Rypens Direct-to-Consumer Director, Club Brugge |
| 12.30- 12.50 | Economic and governance roots of competitive imbalance in European football | Dennis Gudasic Co-Founder, Union of European Clubs & CEO Lokomotiva Zagreb FC William Martucci Director of Operations Union of European Clubs |
| 12.55- 13.10 | tba. | Christian Ebenbauer CEO Austrian Bundesliga |
| 13.10- 14.15 | Lunch Break | |
| 14.15- 14.55 | Panel Discussion How leagues can support their clubs’ evolution | Michal Mertinyak Executive Director, Slovak Football League Christian Ebenbauer CEO Austrian Bundesliga More panellists tba. |
| 15.00- 15.20 | Sustainable Fan Mobility – with ummadum to the game | Egon Prünster CTO, ummadum Georg Pangl CEO, Pangl Football Group |
| 15.25- 15.45 | tba. | tba. |
| 15.50- 16.10 | tba. | Adam Pavella Head of Brand Strategy and Marketing, DAC 1904 Flora Adouki Marketing Project Manager, DAC 1904 |
| 16.10- 16.25 | Coffee Break | |
| 16.25- 17.05 | Panel Discussion How to take your club to the next level | Richard Feuz President Servette FCCF & Former CEO, Servette FC 1890 Emir Samanci Director of Commercial & Marketing, United World Gustavo Spanholi Senior Manager – Commercial Growth Projects, Everton FC |
| 17.10- 17.30 | Competing as a Socios Club: Why C.A. Osasuna believes in a sustainable and community-involved management model | Luis Arregui Head of International Business Development, C.A. Osasuna |
| 17.35- 17.55 | tba. | tba. |
| 18.00- 18.40 | Panel Discussion Developing a football club – in every aspect | Bálint Máté Head of International & CSR Department, Ferencváros Zoe Brough HR Director, Wolves More panellists tba. |
Thursday, 19 October – Breakout Sessions
The Breakout Sessions take place one level above the Main Stage.
Each Breakout Session is limited to maximum 25 people.
You can now apply for your desired Breakout Sessions.
| Time | Session | Speaker |
|---|---|---|
| 10.25- 11.00 | From Zero to (Regional) Hero: Creation and evolution of the International & CSR Department of Ferencváros | Bálint Máté Head Of International & CSR Department, Ferencváros |
| 10.25- 11.00 | Strategic AI: Balancing Costs of Support, Delighting Fans, and Attracting Sponsors in Sports | Matjaž Možina CEO, 2Mobile |
| 12.35- 13.10 | Club Brugge’s membership strategy based on data decisions | Thomas Rypens Direct-to-Consumer Director, Club Brugge |
| 12.35- 13.10 | Live Podcast: Details to be announced. | |
| 15.30- 16.05 | How the UEC can help clubs build a fairer ecosystem for themselves | Dennis Gudasic Co-Founder, Union of European Clubs & CEO Lokomotiva Zagreb FC William Martucci Director of Operations Union of European Clubs |
| 15.30- 16.05 | Boost ticket sales with targeted campaigns: a hands-on workshop | Data Talks |
Friday, 20 October
| Location & Time | Info |
|---|---|
| Meeting at the lobby of the Allianz Stadion. 8.45-10.00 | Exclusive Stadium Tour: Allianz Stadion A Stadium Tour exclusively for Premium Ticket holders. |
